Wordpress is currently the most popular blogging CMS (content management system), known for its ease of use and extendibility. Installing takes literally a few seconds and basic configuration takes but a few hours, and then all that’s left to do is style your set up.
This platform is a dream to work with as there is no coding and no real testing. Because Wordpress is so robust and is constantly being developed, what would be the point of trying to creating a blog from scratch?
Wordpress Mu rewrites the rules
But one thing that is really making web agencies take note is the version of Wordpress called “Wordpress Mu”. The “Mu” stands for “multiple user”, and it is used for running multiple blogs. Each user is able to sign up and create a virtual blog; they can configure it themselves and select their own theme.
The major benefit for any web agency or freelance designer is that you can keep all your eggs in one basket. Wordpress Mu allows you to collate as many plugins as you want thus making it even easier to configure a client’s website. It also allows you to monitor, modify, add or delete users all from one dashboard.
Customising… for the masses
If there is a need for a particular type of set up (such as if you build sites for a lot of estate agents, for example) you can create specific “bundles” comprising Wordpress along with a collection of chosen extensions.
There are of course many CMS systems that are out there that have their own unique selling points, but specialising with just one CMS cuts time to a minimum and lowers costs within a project, and Wordpress is certainly gaining fans with features such as this.
By Neil Berrow